📊 Topic

Rate Strategy

2 stories · First covered Mar 22, 2026 · Latest 3d ago
Related: Revenue Management 2 Las Vegas 1 Orlando 1 Demand forecasting 1 Kansas City Hotel Market 1 AHLA 1 New York City hotel market 1 Leisure Markets 1 Florida Coastal Markets 1 Mountain Resort Markets 1 Drive Markets 1 First-Mover Advantage 1
Rate Strategy Coverage
80% of World Cup Host City Hotels Are Below Forecast. The Rate Strategy Made It Worse.
Operations Primary
3d ago

80% of World Cup Host City Hotels Are Below Forecast. The Rate Strategy Made It Worse.

Hotels in World Cup host cities priced for a once-in-a-generation event and got once-in-a-generation displacement instead. The occupancy gap is real, the rate corrections are too late, and the operators who hedged their bets are the only ones sleeping tonight.

MS
Mike Storm 3 min read · 3d ago
Airlines Are Selling Seats at Record Pace. Your Summer Rates Are Too Low.
Operations Primary
Mar 22

Airlines Are Selling Seats at Record Pace. Your Summer Rates Are Too Low.

Every major U.S. carrier just confirmed record forward bookings for summer despite absorbing billions in fuel cost overruns. That's the most reliable demand signal a hotel revenue manager gets... and most properties haven't moved their rate ceilings yet.

MS
Mike Storm 3 min read · Mar 22