📊 Topic

Player Development

2 stories · First covered Apr 14, 2026 · Latest 19h ago
Player Development Coverage
BetMGM Lost 9% of Its Players and Made More Money. Casino Operators Should Be Taking Notes.

BetMGM Lost 9% of Its Players and Made More Money. Casino Operators Should Be Taking Notes.

BetMGM's Q1 results reveal a counterintuitive strategy most hotel-casino operators talk about but never actually execute: firing your worst customers to grow profits. The question is whether the physical casino floor has the guts to follow the same playbook.

Pechanga Is Giving Away a $2 Million House. That's Not Generosity. That's Customer Acquisition Math.

Pechanga Is Giving Away a $2 Million House. That's Not Generosity. That's Customer Acquisition Math.

A tribal casino resort is handing someone the keys to a four-bedroom home in Irvine as the centerpiece of a three-month promotional blitz. The real story isn't the house... it's what the promotion reveals about how casino resorts think about loyalty, and what commercial hotel operators keep getting wrong about the same problem.