📊 Topic

Channel mix

1 story · First covered Mar 20, 2026 · Latest Mar 20
Channel mix Coverage
Hilton's AI Trip Planner Is a Distribution Play, Not a Guest Experience Play

Hilton's AI Trip Planner Is a Distribution Play, Not a Guest Experience Play

Hilton just launched a generative AI trip planner on its website, and everyone's talking about the guest experience. They're looking at the wrong thing. This is about who owns the booking funnel... and what that means for your property's cost per acquisition.